Digital · December 7, 2018

Digital Content Creation

Digital content creation for the organisation which ensured brand continuity across all platforms, and helped to showcase the work that Together SA CAN (NPO) and TrackBox Technologies does.

There was a lot of brand confusion in the past due to a lack of communication as well as a lack of clear visual & brand direction in the organisation. The goal was to create cohesive design elements that would allow the reader to easily recognise the brand, to know that Together SA CAN (NPO) and TrackBox Technologies were two separate but interdependent organisations and moreover to see and understand the work that the organisations do on a daily basis. Finally this was also a form of communication to members and a way of spreading brand awareness.

I developed a standard template for social media which was used across the board for missing persons, press releases, dispatcher files, specialised victim support cases etc.